Crypto based application
TIMELINE
Sep - Aug 2024
TEAM
Allan Jerrold
Tabrez Mohammed
Maharshi Patel
Sriram
TOOLS
Figma
Figjam
Blender
DISCIPLINES
Human Interface Design
Interaction Design
User Research
The global crypto user base grew from 5 million in 2020 to 10 million in 2021, doubling within a year. By 2022, this number surged to 70 million, reflecting a significant rise in mainstream adoption and trust in digital currencies.
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In 2024, the global average of cryptocurrency ownership is estimated to be 6.8%, with over 560 million crypto owners. Since the project is funded by Aptos initially it supports Aptos network. the Aptos network has over 2 million active users and more than 20 million total unique users
Target audiences
1) Young Adults & Tech-Savvy Individuals
These young users are digital natives, often exploring alternative investments and interested in financial innovation. Many have experience with tech and finance apps.
20-35
65%
92%
EXPECTED USER RETENTION
Seeks a platform that can perform multiple functions within a single app to save time.
No Innovation in Web3
Lack of good UX
Transparency
Security Concerns
Expects time saving
2) Crypto Investors and Financial Enthusiasts
30-55
35%
87%
Transparency, reliability, and integration with traditional financial tools.
Multiple Transactions
Simple UX
Risk-free Investments
Security Concerns
Transparency
The internet is littered with important functionalities required by Web 3 users, making navigation a complex task that often leads to stress. With that in mind, We are committed to providing an all-in-one application under APTOS Network that significantly improves user experience.
Problems Identified
Simplicity
Need of easy onboarding using keyless wallet creation
Collaborative
Crypto application lacks socially engaging features in general
Multi-transaction
Existing application doesn't support Multiple transactions
User engagements
DESIGN SYSTEM
We chose SF Compact Rounded for the Defy app for its modern, approachable design that aligns with the app's clean and engaging aesthetic.
Aa
SF Compact Rounded
DEFY
DEFY
DEFY
DEFY
Multiple asset transaction
Custom 3D Avatars
Every user can create a custom 3D avatar and purchase NFT outfits.
Wallet Creation
Interactive custom wallet designs for enhanced accessibility
Interaction Design
The UX of the application is incremented using micro & macro interactions
Risk-free Investments
The business model is aligned in a way that Benefits the user with 0.1% risk factors
FEATURE 01
FEEDBACKS
"Super efficient! Clear steps and a helpful confirmation summary for sending tokens to multiple addresses."
"Selecting multiple addresses was seamless. loved how I could easily add, remove, and review each one before sending."
RESULTS
100%
20-45s
02 USABILITY TESTING
FEEDBACKS
"The multi-swap feature is super intuitive! Switching between tokens was quick, and the process felt smooth and reliable."
"The time-saving is incredible, no need for separate multiple swaps; I can select and confirm all at once!"
FEATURE 02
FEATURE 03
Defy accounts required a personalized wallet design to enhance user engagement. After three iterations, the design was finalized, allowing users to customize their wallet colors for a more tailored experience.
01
Wallet Creation
02
FEATURE 04
01
Quick Action
02
Screen Transition
The transition increases smooth transition with gentle motions, creating immersive experience across the screens with ideal 400ms transition time for Human-System Interaction.
03
Explore page
On the Explore page, each element is sized according to its priority, creating an immersive experience for users with elegant transitions.
AWARDED GRANTS
The Defy project is currently in development and is set to launch in a beta version soon. Designed initially for Aptos network users, the application is expected to expand across five or more networks in future phases. The complete design, featuring high-fidelity prototypes, secured a grant award for its innovation and strategic vision.
